Your brand should be a well defined model upon which you run your business. It goes beyond logo structure, color combination or design outlook. It should be all encompassing. The model must revolve around quality service delivery that satisfy the need of your targeted...Continue Reading.
Maybe you have noticed the boom in online retail store business where the likes of Jumia, Amazon, Konga, OLX and others are greatly reaping the dividend. It has been proven that one out of three online shoppers will stop and buy something online. Why? The answer is...Continue Reading.
It has been proven scientifically that there are best times of the day in which our creative writing prowess is at its peak. Of course, we would want to cease that opportunity to put up a great blog post for our audience and blog readers so that they get the best part...Continue Reading.
Apart from understanding how to carve content that appeal to the need of your audience on social media, knowing the best time they engage with the content is very important. Of what use is content that couldn’t get to the targeted audience? It’s just like...Continue Reading.
Digital advertising has really come to stay as the potent means online marketers use to wow targeted audience to product and services. We are all use to the traditional banner advert we see on web pages and it seems they are beginning to outlive their purpose because...Continue Reading.
It is amazing how Google supplies the most relevant information on any search term. I for one have sat down to think out how they do it because I know it will help our site rank better if we are able to think like them (Google). One thing that comes to mind was Yellow...Continue Reading.